45th Annual Conference
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45th Annual Conference - February 17 - 19, 2020

45th Anniversary=RuralWaterCon2020

Veterans Memorial Community Choice Credit Union Convention Center
833 Fifth Ave
Des Moines, Iowa

Exhibitor Information
Download Registration
(complete & mail in with payment)


Associate Member -

Iowa Rural Water Association’s 45th Annual Conference, the largest water and wastewater conference held in Iowa, is scheduled for February 17—18, 2020 at the Iowa Events Center in Des Moines, Iowa.  Some highlights of the conference plan include:


Booth Cost

Includes the Welcome Reception & 2 tickets to the Tuesday Awards Luncheon.

IRWA Member Rate=$595.00
IRWA Non Member Rate=$795.00
Booth Space: Booth assignment is made on a first-come, first-serve basis.

Sponsorship Opportunities

Special recognition will be given to all sponsors in our membership directory, our magazine, on our website and at several different locations during the conference.  Send your company logo in .eps format. All sponsorships include electricity service at your booth, a “thank you” in the next issue of the Water Street Journal and recognition in our membership directory and website and on signage/Final Program of Annual Conference if provided before 12/01/19.

In addition:

Send your company logo in .eps format to [email protected].

Sponsorship Level

Bronze = $500.00
Silver = $1,000.00
Gold = $2,500.00
Platinum = $4,000.00

Tuesday Night Networking Social Sponsorship

Sponsor a Networking Social Station and automatically receive recognition at the IRWA Bar.  There are five stations available for sponsors.  You will also be recognized at your station by having your logo displayed in a unique way.

Networking Social Sponsorship (5 Available) = $1,000.00

Sportsman Raffle

Purchase raffle tickets for a chance to win a great prize donated by the IRWA Associate Membership (You).  This raffle is a fundraiser put on by the vendors to raise funds for the IRWA Emergency Response Initiative.  You can purchase your tickets in the Exhibit Hall Monday Evening and all day Tuesday.  Winners will be announced at the Tuesday Afternoon Break.  If you have an item valued at a minimum of $150.00 or more that you wish to donate to the raffle, contact Sportsman’s Raffle committee member Patrick Harrington with Peerless Well and Pump at [email protected] or (563) 583-1707.

Important Exhibitor Information

Contact Information:

Cathy Law
Iowa Rural Water Association,
4221 S 22nd Ave East, Newton, IA 50208.
PHONE: 641-787-0330
[email protected]

Date of Meeting:

February 17-18, 2020

Exhibitor Registration/Set Up:

Monday, February 17th - 1:00 to 3:30 PM


Monday, February 17th
Welcome Reception in Exhibit Hall - 3:30 to 5:00 PM

Tuesday, February 18th
Exhibits Open 7:00 AM to 3:30 PM
Tear Down After 3:30 PM
Networking Social 5:00 PM to 6:30 PM


The Iowa Rural Water Association acts for exhibitors and their representative in the capacity of agent, not as principal. The Iowa Rural Water Association assumes no liability for any act of omission or commission in connection with this agency.  Exhibitor and his representatives hereby release the Iowa Rural Water Association from any and all liabilities to them for loss or damage ensuing from any cause by or resulting from the negligence of the Iowa Rural Water Association, servants and employees.

The exhibitor and his representatives agree to hold the IRWA harmless from any and all claims for loss or damage asserted against the IRWA by any person as a result of or in any way connected with the wrongful acts or negligence of the exhibitor.  In the event of conflicts regarding space requests or conditions beyond its control, the IRWA reserves the right to revise the floor plan.  Exhibitors agree to abide by the conditions of the contract published in this prospectus and by all conditions under which space at the Iowa Events Center is leased to the IRWA.

Exhibitors assume the entire responsibility and liability for losses, damages, and claims arising out of exhibitor’s activities on the Center premises and will indemnify, defend, and hold harmless the Center, its owner, and its management company, as well as their respective agents, servants, and employees from any and all such losses, damages, and claims. Exhibitors accept responsibility for informing all of their agents of these conditions and agree that they will abide by them.

Assignment/Cost/Payment of Space: 

Booth assignments are made in order of receipt of signed contract and full payment.  Booth cost includes one 8' draped and skirted table, two chairs, a wastebasket, the Monday night Welcome Reception, 2 tickets to the Tuesday Awards Luncheon and Free WiFi.  Additional tickets may be purchased for the Tuesday luncheon.

Booth Contractor

Freeman Decorating
Each 10 x 10 booth space will be set with 8’ high blue back drape and 3’ high blue side drape.  Each booth will also receive 1-8’ table skirted in blue, 2 folding chairs, 1 wastebasket and a 7” x 44” one-line identification sign.


If an exhibitor cancels prior to January 14, 2020, IRWA will retain an administrative fee of $100.00.  If an exhibitor cancels after January 14, 2020, they will forfeit the entire amount. All cancellations must be received in writing.

Electrical/Shipping Service

All exhibitors will receive a link to Iowa Events Center Online with their registration confirmation.  It will include information on how to order electricity.  In addition, our decorating company Freeman will provide information about ordering additional booth equipment.  Also included will be a Show Site Shipping Address, should you choose to send your booth before the conference.

Tear Down

No early tear down of exhibits is permitted.  Exhibitors who tear down early will not be invited back to next year’s conference.  Tear Down is on Tuesday, from 3:30 PM til 5:00 PM.  All exhibitors must have their exhibit equipment and displays removed from the exhibit hall and other IRWA Conference Exhibit areas no later than 5:00 pm.

Floor Plan

Click Here.

Hotel Reservations

Rooms have been reserved at the Hilton Des Moines Downtown in Des Moines, Iowa.  Your reservations can be made by calling (515) 241-1456.  Simply mention that you are with the IRWA Annual Conference to receive the special conference rate of $131.00.  Deadline for Hilton Des Moines reservations is Tuesday, January 14, 2020.


Self-parking is available for overnight guests of the Hilton Des Moines Downtown hotel at a rate of $18.00/day.  Valet parking is also an option at $25.00/day.  Parking is also available at the Iowa Events Center for an entrance fee of $8.00.

Program Listing

Exhibitors who return their contract by December 1st will be listed in the final conference program.



Contact Cathy Law at Iowa Rural Water Association
641-787-0330 or email at [email protected]